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Ninety per cent of women report using a filter or editing their photos before posting to even out their skin tone, reshape their jaw or nose, shave off weight, brighten or bronze their skin, and their whiten teeth.
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The report raises particular issues about how appearance standards are narrowing and how the affordances of smartphones (e.g., magnification and screenshotting), together with editing and filtering apps like Facetune, are contributing towards a society in which young people feel under constant forensic scrutiny by their peers. "Women of colour, disabled women and gender nonconforming folk told me they rarely see anyone like them in the media." Professor Gill said: "A critique of perfection ran through the research like a bass track, with young people telling me that they feel overwhelmed by images that are 'too perfect'.
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The report - Changing the Perfect Picture: Smartphones, Social Media and Appearance Pressures - is based on research with 175 young women and nonbinary people in the UK.Ĭovering a range of issues - experiences of lockdown, feelings about 'body positivity', how to show support for Black Lives Matter - the research documents young people's persistent anger with a mass media that they deem 'too white', 'too heterosexual' and too focused on very narrow definitions of beauty. Professor Rosalind Gill, from City, University of London's Gender and Sexualities Research Centre, has today published a new report to mark International Women's Day.